There is
something to be said for Automatic Exchanges too. Although everyone prefers
their traffic to be highly targeted, there are times in which sheer bulk
traffic has its advantages.
Do you
know how Alexa.com gathers its’ data on how popular websites are? It depends on
people who download the Alexa Toolbar, and that program constantly reports back
to Alexa which websites they are viewing.
Naturally
not everyone uses this tool, especially since McAfee and Norton spyware
scanners identify it as a security threat! However, the largest segment of the
population that uses those Alexa bars would of course be the people who care
about their Alexa ranking the most… Internet Marketers.
ESPECIALLY
the ones who use traffic exchanges. You’ll find that a large number of traffic
exchange members have the Alexa Toolbar installed and their browsers are set to
run the automatic exchages every night.

