Although this sounds like an impossible way to build traffic, it does have the very handy side-effect of being completely free of spam filters, so when using this as a way to send newsletters to your list or downline, you get 100% delivery, instantly.
It’s more like a messenger service than an email program though, and convincing a downline to sign up to hear your thoughts each week, at the cost of them hearing 13 other’s thoughts as well, sounds like an impossible task. (You only receive 1 message a week from each of the 14 people in your upline.)
The only popular choice is Desktop Lightning, none others have built up a following large enough to consider.
It’s interesting, at any rate, so if you can use other tactics like safelists or traffic exchanges to build up your Desktop Lightning downline, then perhaps you’ll find a way for it to be useful.
Naturally, the only people to install this on their desktops will be other internet marketers, so don’t even bother trying if you are marketing to any other niche at all.
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